Zoho Marketing Automation

February 21, 2024

Zoho Marketing Automation Plugin

Zoho Marketing Automation is an all-in-one marketing automation software that helps you successfully manage your marketing activities across multiple …

Zoho Marketing Automation is an all-in-one marketing automation software that helps you successfully manage your marketing activities across multiple channels. Generate, nurture, and qualify more leads into customers, at the same time, retaining them as loyal customers.

Using the Zoho Marketing Automation plugin, analyze your website visitor’s behaviour and activities, and convert them into leads by embedding signup forms on your web pages.

With the Zoho Marketing Automation plugin, you can add:

Web Assistant

Analyze your website visitors’ actions, the pages they navigate, and the topics that interest them. Our behavior tracking tool helps you set up events for different actions on your web pages and set goals for your visitors to perform. Based on whether your visitors achieve or miss these goals, you can build personalized journeys that engage them, and help them convert into customers.

  • Choose whether you want to track all the pages on your site, only specific pages, or pages of specific categories.
  • Using a ‘date’ option, you can choose to track the pages created after a selected date.

Signup Forms

Embed signup forms to your WordPress site and entice your web visitors to sign up for your content. Once they sign up, they’re automatically added as leads in the respective mailing lists inside your Marketing Automation account.

  • You can fetch these signup forms from your Marketing Automation account and embed them on your site using short codes.
  • Instantly show or hide a signup form on your site through a control within WordPress.

Installation

Automatic Installation

To do an automatic install of Zoho Marketing Automation, log in to your WordPress dashboard, navigate to the Plugins menu and click Add New.
In the search field type “Zoho Marketing Automation” and click Search Plugins. Once you’ve found it, you can Install Zoho Marketing Automation by simply pressing “Install Now”

Manual Installation

  1. Upload the entire Zoho Marketing Automation folder to the /wp-content/plugins/ directory.
  2. Activate the plugin through the ‘Plugins’ menu in WordPress.

You will find ‘Zoho Marketing Automation’ menu in your WordPress admin panel.
For basic usage, you can also have a look at the plugin web site.

Screenshots

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Changelog

1.2.7

Release Date – 19 Feb, 2024

  • Security Fix

1.2.6

Release Date – 20 Oct, 2021

  • Issue fixes

1.2.5

Release Date – 26 May, 2021

  • Rebranding
  • Bug fixes and enhancements

1.2.4

Release Date – 30 Dec, 2020

  • Bug fixes and enhancements

1.2.3

Release Date – 3 Nov, 2020

  • EU & AU DC Support
  • Bug fixes and enhancements

1.2.2

Release Date – 11 June, 2019

  • Bug fixes and enhancements

1.2.1

Release Date – 31 May, 2019

  • Fix the styles conflict
  • Change the calendar static date format
  • Web Assistant enhancement

1.2

Release Date – 22 May, 2019

  • Multi DC Support

1.1

Release Date – 8 May, 2019

  • Minor Enhancement

1.0

Release Date – 4 May, 2019

  • Initial Release

Details

  • Version: 1.2.7
  • Active installations: 1,000
  • WordPress Version: 5.1.1
  • Tested up to: 6.4.5
  • PHP Version: 5.2.4

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