RAEK First-Party Data Collection
RAEK By RAEK

April 11, 2024

RAEK First-Party Data Collection Plugin

One tool to collect, organize and utilize your first-party data, so you can turn more visitors into buyers.

RAEK IS THE EASIEST WAY TO COLLECT & UTILIZE FIRST-PARTY DATA

You already have first-party data from customer purchases, form fills on your website, and surveys or quizzes. RAEK supercharges your first-party data growth by building marketable customer data profiles on the website visitors you don’t know and organizes it all in one place.

RAEK IDENTIFIES & BUILDS CONTACT PROFILES ON YOUR WEBSITE VISITORS
The problem with pop-ups and forms is that people don’t fill them out and the data you collect is limited. We’re filling in the gaps, RAEK builds customer data profiles for both your known and unknown visitors.

GROW SUBSCRIBERS. GROW REVENUE
With RAEK’s marketing tool, your brand can provide one- to-one experiences with more people. Our technology allows for real-time, triggered communications with people you previously couldn’t reach. RAEK dramatically scales the number of triggered emails you send.

DATA SHOULD MAKE YOUR LIFE EASIER, NOT HARDER
You’re busy. Everything you dedicate your time to needs to make a difference. Customer data is worthless — unless you can use it. RAEK makes it easy, by integrating with the business tools you already use. Set up takes minutes and then RAEK automatically pushes organized, marketable customer data profiles to your CRM, AD Networks, Sales Teams, or Email Service.

A DATA PLATFORM FOR EVERYONE
At RAEK, we believe access to business critical technology should be accessible to businesses of all sizes. Our priority is providing access to tools to build and utilize first-party data.

SIMPLE FEATURES – BIG IMPACT
You have revenue goals, but you don’t have a ton of time to dedicate to learning a new platform. RAEK was built with that in mind, simple set-up, simple features, so you can instantly utilize your first-party data across your marketing channels.

How It Works

RAEK’s WordPress plugin not only adds a tracking script to your site and collects data on all of the traffic, but it also identifies and builds profiles. Identified traffic is collected and added to your RAEK Account where you can access or automatically import that information into an existing CRM system for direct customer interaction.

Features

  • Anonymous Web Traffic Identification
  • Convert Third-Party Data to First-Party Data
  • Your Data is Safe with RAEK’s Customer Vault

Important Legal Information

To learn more about the services RAEK offers visit raekdata.com. By installing and using the RAEK plugin you agree and accept RAEK’s Terms of Service and Privacy Policy. Privacy and security have the upmost priority at RAEK. To learn more about our policies and compliance, please visit our Legal Overview page.

Installation

  1. Upload the raek-real-time-identification folder to your /wp-content/plugins/ directory.

  2. Activate the “RAEK Real-Time Identification” plugin in your WordPress administration interface.

  3. Register and get your FREE API Key from RAEK

  4. Activate RAEK by adding your API Key and completing the setup process.

Screenshots

  1. Simple Setup

    Simple Setup

  2. Runs in the background

    Runs in the background

  3. Simple configurations

    Simple configurations

  4. Support if you need it

    Support if you need it

FAQ

Is there any official documentation for this plugin?

Yes. You can find it here

How activate RAEK on my website?

Once the RAEK plugin is installed, activate it by entering in your API key available for free once you register your website at RAEK

What Information does RAEK collect?

With our proprietary targeting system, we cross-reference web traffic with online fingerprints against our database to identify users for you so that you can improve your marketing efforts. We also help collect information on direct consumer purchases, which we add into a custom vault so that it’s there when you’re ready to do some marketing!

Changelog

1.0.29

Release date: Apr 10, 2024

  • Minor updates to the verbage in the plugin
  • Minor updates to support WordPress 6.5
  • Minor updates to network status indicators

1.0.28

Release date: Sept 11, 2023

  • Updated with RAEK Script 1.7.5
  • Updated Identification method
  • Added Backwards compatibility for script access

1.0.27

Release date: Aug 9, 2023

  • Updated with version 6.3 support
  • Added Async Support to JavaScript Assets

1.0.26

Release date: May 31, 2023

  • Updated with version 6.2.2 support

1.0.25

Release date: Feb 17, 2023

  • Updated Plugin Help Page
  • Include WordPress Container Info with Requests for Diagnostics
  • Updated Plugin Directory Images

1.0.24

Release date: Nov 21, 2022

  • Updated CDN Reference

1.0.22

Release date: October 10, 2022

  • Updated Legal Agreement links throughout the plugin

1.0.21

Release date: August 11, 2022

  • Updated Error Responses
  • Updated Plugin Description

1.0.20

Release date: June 21, 2022

  • Updated Plugin Description
  • Updated Support Document Links
  • Updated Boolean Variable References
  • Improved Network Status Indicators

1.0.19

Release date: April 22, 2022

  • Fixed Network Script Enqueue Priority

1.0.18

Release date: April 20, 2022

  • Security Updated

1.0.17

Release date: April 19, 2022

  • Admin Notice Styles

1.0.16

Release date: April 19, 2022

  • Updated CSS Version Control
  • Updated Plugin Interface Layout

1.0.15

Release date: April 18, 2022

  • Updated Brand Icons
  • Updated Description Text
  • Updated Bootstrap Framework
  • Updated Plugin Settings Naming Convention
  • Optimized Menu Functions

1.0.14

Release date: Feb 4, 2022

  • Correctly disabled RAEK when user is logged in as Admin
  • Updated CDN Reference

1.0.13

Release date: Jan 19, 2022

  • Patched Function References

1.0.12

Release date: Jan 18, 2022

  • RAEK Tracking no longer loads when logged in as an admin

1.0.11

Release date: Dec 2, 2021

  • Updated Plugin API Endpoint Access

1.0.10

Release date: Nov 18, 2021

  • Added Supplemental Plugin Support
  • Updated Network Script Implementation Method
  • Updated Plugin Description Information

1.0.9

Release date: Aug 17, 2021

  • Security Update

1.0.8

Release date: May 25, 2021

  • Security Update

1.0.7

Release date: May 25, 2021

  • Added Add-On Support for Future Integrations
  • Centralized CDN Access to Core JS
  • Improved Error Handling
  • Updated Plugin Description Text

1.0.6

Release date: Mar 26, 2021

  • Minor function updates
  • Updated Core RAEK Network Script

1.0.5

Release date: Mar 15, 2021

  • Updated Plugin Settings Access Check
  • Added WordPress Dashboard Widget
  • Added WordPress Review Notification
  • Added Plugin Settings Link to Plugin Manager Page
  • Updated Plugin Setup Directions

1.0.2

Release date: Mar 10, 2021

  • Tested on WordPress v5.7
  • Updated Page Formatting Classes
  • Updated Plugin Setup Directions
  • Updated Readme Language

1.0.1

Release date: Mar 8, 2021

  • Updated Readme Language

1.0.0

Release date: Mar 1, 2021

  • Initial Release

Details

  • Version: 1.0.29
  • Active installations: 100
  • WordPress Version: 5.9
  • Tested up to: 6.5.5
  • PHP Version: 7.4

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