A simple WordPress analytics plugin that is GDPR compliant, lightning fast, and an alternative to Google Analytics.
Independent Analytics is a GDPR-friendly website analytics plugin made exclusively for WordPress. Give it a try if you’re ready for a Google Analytics alternative.
This is a free plugin and doesn’t require you to create an account on another site. All features outlined below are included in the free plugin.
Main Features:
PRO version now available
Independent Analytics Pro adds Campaign URLs, Real-time analytics, WooCommerce integration, and email reports. It’s on sale for a limited time at 45% off.
Beautiful & Customizable Dashboard
Independent Analytics adds a full-featured analytics dashboard into your WP admin. The analytics dashboard shows you:
You can also sort and filter your data by any column, such as the page type, author, publication date, title, and more.
The ONLY analytics tool with full WordPress integration
Independent Analytics is different from Google Analytics and other analytics WordPress plugins.
Other tools show you a list of URLs alongside their metrics. Independent Analytics can show you the title of every page, the page type, the author, the publication date, the categories, and more, all alongside metrics like Views and Visitors.
We call it a page-based analytics tool.
No more copy & pasting tracking codes
Just install the plugin, and tracking starts right away. You don’t need to mess with any tracking codes, edit your site’s head element, or create an account elsewhere.
GDPR Compliant
Independent Analytics is GDPR compliant out-of-box. Here’s what makes it privacy-friendly:
Since Independent Analytics uses cookie-less tracking, you don’t need to add a cookie popup to your site.
Top traffic sources
Find out where your site visitors are coming from with the Referrer report. It shows you:
Using the traffic analytics, you’ll quickly figure out which marketing tactics are working and which ones aren’t.
Geolocation report
Find out where your visitors are located with the Geolocation dashboard. It includes the following data for every visitor:
Like other reports, you can set a custom date range, sort, and filter the results.
Data portability
As an analytics WordPress plugin, your data is collected and stored entirely on your servers. This means you can:
Unlike the other analytics solutions that use your URLs, Independent Analytics keeps track of your pages, so if you transfer to a new domain, you won’t see any difference in your analytics – the URLs will automatically update to match the new domain.
Who’s it for?
Independent Analytics is easy enough for a total beginner to use while still offering tools for deep data analysis for any WordPress website.
All Features
Our WordPress statistics plugin is more robust than a simple hit counter and includes all of the following features:
Do even more with Independent Analytics PRO
We’ve launched Independent Analytics Pro, which includes campaign URL tracking, a campaign URL builder, Real time analytics, WooCommerce integration, and email reports. We’re also offering a steep 45% lifetime discount for any early adopters who signup now.
The easiest way to install Independent Analytics is by visiting your Plugins > Add New menu. Search for “Independent Analytics” and install the first result you see there.
To install with the zip file downloaded from this page:
No, Independent Analytics is an alternative to Google Analytics.
Yes, you can run them both simultaneously without any issues or errors.
No, the tracking script is only 2kb and is inlined to the page, so there will be virtually zero difference in your site’s performance after installing Independent Analytics.
Yes, the moment you install Independent Analytics it will start tracking views. If you don’t see any views right away, clear your site’s cache and then visit your site in a private browser tab to record your first view.
It tracks Views, Visitors, Referrers, and the approximate location of your visitors.
No, Independent Analytics does not use cookies.
Yes, but you don’t have to add it yourself. It gets included on all of your site’s pages automatically once Independent Analytics is activated.
Yes, Independent Analytics will run smoothly and won’t create any errors even if you’re already using Matomo or any other analytics plugin.
We use best practice techniques to filter out bot visits as efficiently as possible. If you compare to traffic from Google Analytics, you’ll find that your views and visitors are very similar. If you need to further eliminate bots from getting counted, we recommend adding a Firewall with Cloudflare.